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CLCA
Survey Results Document approved 12/10/05
STRATEGIC AND LONG TERM PLANNING COMMITTEE SURVEY
SUMMARY OF PROCEDURE, ANALYSIS AND CONCLUSIONS
In early November, 2005, the
Strategic and Long Term Planning Committee, an all-volunteer committee created
under the bylaws of CLCA and having the authority to make recommendations to
CLCA’s elected board, conducted a survey of member preferences in order to help
it formulate recommendations for the future growth of CLCA. The following
summary analysis and conclusions regarding the procedure and results of the
survey represent the position of the committee. The board of directors of CLCA
is responsible to use its reasonable judgment to act in the best interest of
CLCA and is not bound in any way by the analysis or conclusions of the
committee. The committee anticipates that the board will be able to include the
committee’s analysis in the exercise of its reasonable judgment.
SURVEY PROCEEDURE
- Number of Respondents. 194 members completed
verifiable surveys. This number constitutes a sufficiently large sample of
CLCA residents to support committee recommendations.
- Representative Sample. Volunteers interviewed
members at the trash compactor and mailbox area on two consecutive weekends
and at the school bus stop one weekday. The procedure for conducting surveys
was designed to reach a broad range of residents.
- Lot owners. Survey procedures were designed to
reach residents without regard to the number of lot owner participants. The
survey is intended to assist the committee in addressing growth, taking into
account the responses of the ever increasing number of home owners rather than
the decreasing number of lot owners.
SURVEY RESULTS SUMMARY
- Existing Services. Respondents were asked to
rank each of a list of eleven specific services or facilities currently
provided through dues as (i) important, (ii) somewhat important or (iii) not
too important. For all but two specific facilities, a clear majority listed
each service or facility as very important. In all cases, an
overwhelming majority (80% or more) of the respondents rated each service or
facility as very important or somewhat important.
- Reduction or Elimination of Service or Facilities.
An overwhelming majority of residents (79 %) did not want to see any service
or facility eliminated or reduced. A 12 % minority would eliminate or reduce
security. Other varied responses were too few to be significant.
- Desired Improvements. Almost all participants
noted services or facilities that they thought could be improved, but the
survey responses evidenced no uniformity in desires. Respondents were almost
equally divided in their desire to see improvements to (i) security services,
(ii) waste disposal systems, (iii) the pool (iv) the recreation hall and (v)
road paving. Each of these categories for improvement was mentioned (without
regard to priority) by approximately 25% of the participants. Put another
way, each category for improvement was not mentioned at all by approximately
75 % of the other respondents.
- Prioritizing Desires. Eighty-six percent (86%)
of the respondents stated that they were willing to pay as much as $5 dollars
a month to see their first suggestion implemented; 14% would not support a
dues increase of that amount even for implementing their own suggestion. Thus
a majority of people are willing to pay at least partially for particular
improvements that affect their lifestyle, but, as pointed out above, no
consensus emerged among respondents regarding which service or facility
affects the most lifestyles and should be the focus of the whole community’s
resources.
Far fewer respondents, 55%, would
be willing to pay $10 per month. The drop in percentage willing to pay $10
rather than $5 a month shows that far fewer viewed a significant expenditure as
necessary or desirable to effect a particular suggestion. The survey did not
require respondents to indicate whether their unwillingness to pay more resulted
from their determination that that particular improvement only required $5 a
month or that their determination that a $10 per month increase was not
tolerable for any improvement. The responses do suggest, however, that there is
no willingness to pay for improvements across the board, which would cost far in
excess of $10 per month.
- Recreational Trails. A majority of the residents
(65%) responded that they or members of their household would use walking or
jogging trails at least once a month.
- Use Based Fees. Sixty percent (60%) of the
respondents opposed use based fees for recreational facilities; 37% were in
favor, and 3% did not respond to this question.
- Trends. The committee tabulated the survey
responses separately for those who had lived here five or more years, on the
one hand, and those who had lived here less than five years on the other.
Although there was a difference in the number of households with children (48%
for five or more years versus 64% for less than five years) and a slight
increase in the size of the household, further study would be required to
determine if there is continuing trend. Responses of the two groups to the
remaining questions were substantially similar.
STRATEGIC PLANNING CONCLUSIONS
- Line Item Elimination. No committee resources
should be expended at this time to study eliminating any service or facility
in order to reduce the costs of community membership. The community
overwhelmingly wants to keep the existing services and facilities.
- Costly Building Initiatives. Responses to the
survey gave the committee no mandate to recommend any new building initiative
which would pose a significant expense for the community – that is, any
expense that might increase dues by five or ten dollars a month – if that
project is not critical to the financial viability of the community.
Responses also did not establish a consensus on what projects the community
sees as critical to that financial viability.
The survey was intentionally
designed to allow respondents to make any suggestion that came to mind regarding
improvements in order to elicit the most suggestions. Future surveys might
focus on a narrower number of possibilities, asking that respondents not only
identify their priorities, but specify whether they would tolerate across the
board dues increases for the second, third, fourth and fifth priorities on their
list. In addition, a new survey
might inquire whether, if a particular road or other facility was in danger of
failure, members would be willing to spend $10 or $15 a month to replace it.
- Cost Effective and Critical Initiatives. The
committee should continue to focus its efforts on (i) preserving the natural
resources and other critical assets of this community, through, for example,
waste and waste water management, and (ii) developing cost-effective ways to
maintain and improve existing services and facilities. Cost-based initiatives
might include the study of whether inexpensive means exist to (I) increase
monitoring of trash disposal to (A) increase the availability of the
facilities to the law-abiding, (B) simultaneously monitor a limited recycling
program and (C) simultaneously decrease the burden on security personnel, (II)
supplement security with a community watch, (III) monitor or improve gate
performance, (IV) provide walking and jogging trails restored and maintained
mostly by volunteers as a means of recreation, (V) organize and publicize more
recreation for youth and adults using existing resources, such as the ball
field.
- Communications. Among those who wanted
improvements to be made but were unwilling to pay for such improvements were a
significant number of respondents who did not understand why their existing
dues were insufficient to pay for improved services and facilities. The
committee should consider a long term plan to educate and inform community
members regarding the costs of maintaining the existing services and
facilities and the cost of building a new one. The plan should consider using
the committee’s resources, including its volunteers, to aid in disseminating
information published by the board and demonstrate comparative costs at
similar communities.
- User fees. The committee is not prepared at this
time to use its limited resources to study or recommend that the dues
structure be changed to one based on fees for use because of the lack of
support for such an initiative.
- This number
represents approximately 46% of occupied homes and 24% of all homes and
lots. Ken Morse, committee member and a retired professional marketer,
with the committee’s support, was the architect of the survey. The
committee conducted the survey by interview in order to obtain the maximum
number of complete and comprehensible responses. Out of 210 surveys, 194
had verifiable, non duplicative lot numbers (address only surveys were
checked against lot numbers in the CLCA office).
- Among the respondents
91% were full time residents and 9% were part-time residents or lot
owners. 46 % lived here five or more years, while 54 % had moved here
more recently or were not residents. 57 % were families with children; 43
% were adult only households. 17 % were retired.
- In addition,
contacting remote lot owners by mail would be costly and historically has
resulted in an insignificant number of responses. Finally, many lot
owners intend to reside here or profit by selling their lots to those who
do, and for this reason can be consider to have interests similar to
residents.
- The survey did not examine
participants’ ability to pay an increased dues amount, merely the
willingness to pay.
- Members’ ability to pay, even for an initiative that
enjoys broad based support, is also a concern in plans for any new
building initiative, particularly if dues defaults might be the result.
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Results Chart Page Click Here
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Strategic and Long Term Planning Committee Page
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